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Platinum Coffee: Chinese Coffee is still in quantitative change

Platinum Coffee: Chinese Coffee is still in quantitative change

Instead of pulling a coffee-savvy barista to open a joint venture, pull a MBA joint venture. As long as you turn your interest into a career, it is a good thing to combine personal value with social value. Ten years ago, coffee drinkers in China were different from what they are now, and the number of people who opened coffee shops was even less. Now, in first-tier cities such as Beijing, Shanghai and Guangzhou, people who go out for leisure may raise their eyes.

2014-06-04
To open a coffee shop is not to save some money and think you have a dream.

To open a coffee shop is not to save some money and think you have a dream.

In recent years, there have been more and more well-decorated, petty-funded literature and art cafes in China. More and more people also share a common dream of opening a cafe, smelling strong coffee every day, making delicious desserts, vaguely smelling the aroma of books of years from the bookshelves, and vaguely surrounded by soothing simplicity. Plant a few sick flowers in the yard and receive different ones every day.

2014-06-06
Starbucks' new concept store Espresso Shot provides efficient service for Italian coffee bean blending.

Starbucks' new concept store Espresso Shot provides efficient service for Italian coffee bean blending.

Across from the New York Stock Exchange, a new Starbucks concept store has just opened. It is made of wood inlaid into ceilings and walls, and there are no seats in the store, so it looks like an open kitchen, but in fact, people who buy coffee here really don't need to sit down: they are mostly middle-and high-level enterprises who want a quick cup of coffee during their busy work. They also come to Starbucks and leave as soon as they come to Starbucks.

2016-07-18
Coffee shop start up and share the business model of Blue bottle Cafe

Coffee shop start up and share the business model of Blue bottle Cafe

As long as there is a Starbucks, you can open a third Wave Cafe opposite, and people who drink large iced lattes generally don't care much about the level of coffee production. James Freeman is a maverick, and so is the blue bottle coffee he founded. Although it accounts for only 1% of the national coffee market, Freeman never seems to be in a hurry to attack and expand. In the face of the third time with unlimited potential

2015-01-12
How to open a boutique cafe? Boutique coffee opens a coffee shop

How to open a boutique cafe? Boutique coffee opens a coffee shop

One, ten million do not face all the noodles! The reason why many cafes fail is that operators want to do everything from the very beginning, they want to provide customers with the most comprehensive range of goods and services as diverse as possible. Doesn't that sound wrong? But have you ever thought that you could sell the highest quality coffee and service at the lowest price? You may be the most

2016-06-16
Open a coffee shop (2)

Open a coffee shop (2)

When opening a coffee shop (2), a friend asked me, "should we always buy a menu to maintain a new sense of taste?" it is true that many diners rely on launching new dishes to attract and maintain a brand of food. I also think that appropriate new products can stimulate consumption, but this is done under one premise: "your main products have become signboards!"

2014-09-01
# nostalgia is not as good as nostalgia

# nostalgia is not as good as nostalgia

Since the coffee shop opened, I have always meditated alone in my spare time. Because I never thought I could run a cafe on my own before, but maybe it was my dream to run it more. Always looking for memories in a cozy and quiet afternoon, because I don't know how many beautiful things my memories can stay, but maybe I'm so nostalgic that I haven't done it all the time.

2014-06-06
The coffee shop prepares the business circle survey and site selection of the coffee shop.

The coffee shop prepares the business circle survey and site selection of the coffee shop.

First, carefully prepare before opening a store (1) self-assessment-whether opening a store is an interest or a career that you are willing to work hard for when you start to want to open a store. I want to be on my own. When you show your personal leadership and achieve self-forgiveness, you should score yourself and make yourself feel at home, that is, from Yuan to you. Dress it up to a clean, warm ring.

2014-09-19
Coffee shop owner experience exchange coffee shop marketing strategy

Coffee shop owner experience exchange coffee shop marketing strategy

I do not know since when, opening a private cafe has become a topic of interest for countless urban white-collar workers. Choose a good location, open a cafe, do not need to be too big, small and exquisite is the best, be sure to decorate according to your favorite style. Sell some simple meals and drinks, preferably with a few high-end books, and some elegant music in your spare time.

2015-09-07
How to improve the performance of cafes

How to improve the performance of cafes

When many people run cafes, they immediately want their projects to have huge sales and profits. It's good that such a thing happens, but it doesn't happen very often. For most cafes, success does not happen on its own. You must have a plan and work tirelessly to crown you with success. If the business doesn't have any plan, it's like

2014-08-04
How to open an ideal small coffee shop to start a coffee shop

How to open an ideal small coffee shop to start a coffee shop

Nowadays, with the increasing demand for spiritual life, and everyone who pays attention to style and identity must immediately think of coffee when they show their taste, the coffee market has quietly sprung up in China. Many people see the business opportunities in the coffee market, but the problem is that they want to open a small coffee shop, but they don't know how to do it. All right, let the following text take you.

2015-03-03
Is a private cafe a dream or a bitterness?

Is a private cafe a dream or a bitterness?

I do not know since when, opening a private cafe has become a topic of interest for countless urban white-collar workers. Choose a good location, open a cafe, do not need to be too big, small and exquisite is the best, be sure to decorate according to your favorite style. Sell some simple meals and drinks, preferably with a few high-end books, and some elegant music in your spare time.

2015-07-13
Hand in hand to teach you to open a coffee shop, a small coffee shop, join a coffee shop, design and open your own style shop.

Hand in hand to teach you to open a coffee shop, a small coffee shop, join a coffee shop, design and open your own style shop.

Rome was not built in a day, nor was Rome built in a day. Anyone can open a coffee shop as long as there is enough money, but do you think it is so easy to be a coffee shop owner? I don't know who said such a sentence, if you love someone, let him open a coffee shop, hate someone and let him open a coffee shop. This sentence aptly describes the actual state of a coffee shop operator.

2016-04-25
What else don't you know about the use of coffee?

What else don't you know about the use of coffee?

Coffee is an indispensable drink in many people's daily life. In general, people drink a delicious cup of coffee to stay awake when they are working late and tired. In addition to being drinkable, coffee has many unexpected uses. 1. Remove the smell from the refrigerator. Leftovers, almost rotten food, and spoiled milk, which have been kept for 2 weeks, all smell bad.

2015-03-12
How to open a boutique cafe?

How to open a boutique cafe?

With the increasing number of boutique coffee shops, how to stand out has become the first problem that every coffee shop operator needs to consider. In my opinion, there is only one way to solve this problem, and that is to find out the USP of the coffee shop, that is, unique selling point / unique sales proposition (Unique Selling Proposition). USP is actually a proper word of marketing.

2016-06-07
What do you care about first when you pool the money to open a coffee shop?

What do you care about first when you pool the money to open a coffee shop?

What do you care about first when you pool the money to open a coffee shop? When I attended a salon, I talked about a relatively painful case, but I thought about it, maybe I could share it, commemorating the first production after opening the column for half a year. A coffee shop with a lot of people in a third-tier city has an average capital of 2000 per capita. It has about 80 people, raising a total of 16w. surface

2015-08-28
Compound restaurant: Taiwanese businessmen teach you to open a coffee shop

Compound restaurant: Taiwanese businessmen teach you to open a coffee shop

Zhang Fuqi's starting point for opening a coffee shop is to use it as a window for people interested in coffee to experience the fun of roasting coffee and operating roasting equipment on the spot, as well as teaching and training in store planning techniques.

2014-06-04
I would like to warn the

I would like to warn the "small retail investors" of coffee: don't be a giant.

The weaknesses of small retail investors in coffee first talk about the weaknesses of small retail investors. 1. There is a saying in the high-cost industry that cafes have to open up to six stores before all kinds of costs can be optimized. In other words, if you open a single store, the logistics cost, labor cost and supply cost are relatively high. For example, rent a refrigerated car to deliver 200 yuan a day to a storefront and 10 to deliver.

2016-10-15
Coffee shop management analysis crowdfunding coffee shop CC coffee shop revelation of closing down

Coffee shop management analysis crowdfunding coffee shop CC coffee shop revelation of closing down

Lianyun.com Note: crowdfunding cafes have become a very fashionable and trendy thing in 2014, and numerous cafes have sprung up in major cities across the country. Children are easy to have, but they are faced with many problems in their future growth. CC Beauty Cafe is one of the latest crowdfunding cafes to close. Song Wenyan, founder of CC Beauty Cafe, tells the story of starting a business. Among them, she mentioned that the crowdfunding coffee shop was impossible to succeed, and there were five severe injuries.

2015-01-09
What is the problem with Starbucks and how to solve it?

What is the problem with Starbucks and how to solve it?

The copyright belongs to the author. Commercial reprint please contact the author for authorization, non-commercial reprint please indicate the source. Author: Lu Xiaoxun Link: http://www.zhihu.com/question/20284575/answer/16771013 Source: Zhihu as a practitioner, what I want to say is. 1. The view of teacher Nan on the first floor is very one-sided. M Coffee has a strong impact on Starbucks in China.

2015-11-04
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